Friday, September 24, 2004
Carmakers start to see squeeze from steel
AUTOSHOW: "Steel prices have as much as doubled over the last year on the back of strong demand from China, forcing some heavier-machine makers to charge a surcharge on tractors and bulldozers.
But you can't do that with cars.
Automakers are locked in fierce price wars and customers, now used to getting a lot of extras for their money, will not readily accept higher price tags "
But you can't do that with cars.
Automakers are locked in fierce price wars and customers, now used to getting a lot of extras for their money, will not readily accept higher price tags "